The Marketing Specialist will be a highly creative and detail-oriented professional responsible for designing, developing and executing marketing materials that elevate brand presence across multiple business entities. This role requires a strong background in graphic design (75%) and skills in communication, content creation and marketing administration (25%). The Marketing Specialist will support marketing initiatives and ensure timely, high-quality deliverables that align with strategic business objectives.
As the Marketing Specialist, your role will include responsibilities such as:
Graphic Design (75%)
- Design and produce marketing materials for print, digital, social media, email or advertising campaigns and internal communications
- Create high-quality, on-brand graphics tailored to multiple business entities and service lines
- Develop visuals for campaigns, including:
- Property marketing
- Special programs
- Business expansion efforts
- Special events (fundraising events, awards, etc.)
- Maintain brand consistency across all offices and platforms
- Collaborate with marketing team to transform concepts into visually compelling materials
Communication / Content Creation (15%)
- Draft, edit and proofread marketing copy for social media, email campaigns, flyers and newsletters
- Assist with content creation to ensure clear, concise and audience-focused messaging
- Leverage AI-driven tools to streamline marketing workflows, enhance creative output and improve campaign performance
Marketing Administration (10%)
- Manage personal project timelines, track campaign progress and coordinate deliverables
- Assist in the organization of marketing assets, templates and resources
- Support the marketing team with administrative tasks as needed to ensure smooth campaign execution
EDUCATION, EXPERIENCE AND OTHER REQUIREMENTS
- Bachelor’s degree in graphic design (preferred)
- Minimum 2–3 years of professional experience in graphic design and marketing execution; agency experience is highly desired/recommended
- Strong portfolio and work samples demonstrating expertise in digital and print design (required); ability to follow brand guidelines for multiple brands
- Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign and After Effects preferred) and Canva, plus other design tools; AI experience a plus
- Excellent time management skills with the ability to handle multiple projects and deadlines. Asana project management software a plus
- Strong attention to detail, creativity and ability to work independently and collaboratively
- Strong working knowledge of Microsoft Office (Outlook, Word, Excel, Keynote, PowerPoint) and cloud-sharing platforms (Dropbox, Google Drive, Microsoft Teams) in a Mac environment
- Ability to work both independently and with a team
- Must exhibit positivity as a member of the marketing team
- Must demonstrate self-learning for continued education in career and real estate services
- Real estate experience highly desired/recommended
CORE COMPETENCIES
- Creativity & Design Excellence: High-level graphic design skills with the ability to translate concepts into visually compelling materials with artistry, professionalism and quality
- Communication & Copywriting: Clear, concise messaging across multiple channels
- Project Management & Organization: Strong project management skills with the ability to organize, prioritize and execute multiple marketing initiatives efficiently and on deadline
- Adaptability: Comfortable working in a fast-paced, multi-entity environment
- Brand Stewardship: Upholds brand standards and ensures consistency across all materials and channels
- Project Ownership: Working as an in-house ad agency with procedures and processes within the internal team and external clients
- Health Insurance/Employee
- Short-Term Disability/Employee
- Optional dental, long-term disability, vision, life
- 401K
SPECIFICATIONS
- Full-time Salary/Exempt
- Annual salary depending upon experience and requirements, plus benefits (waiting period may apply)
- Paid time off
- This is a remote position with the expectation to come on-site or attend events as often as needed
- Background check required if job offer accepted
- Marketing Department position reporting to the Chief Marketing Officer